You know those scenarios where people explain a movie plot poorly?
This would be mine:
"Girl from Alaska wilderness gets kicked out of the Marine Corps for being a raging alcoholic and kind of accidentally starts a fitness company."
Hi, I'm girl-from-Alaska-wilderness, or Brenna. Or @whattimeisitmrsfox on Instagram. Let me explain.
You can read my backstory on the Meet Our Team page, but Victoriam Performance was the original name of the company that I visualized and started back in 2018.
Today we just go by Victoriam, because we learned our lesson about using the entire alphabet for a business name.
Anyways, I had just gotten out of the Marine Corps and moved to California with my (now) husband, Seth, who is still an active duty Marine.
It was a super inconvenient time in my life- I had a degree in culinary arts and one in business, and wanted nothing to do with either.
Also getting sober was the most fun I never want to have again.
Because I didn't like listening to other people, and I needed money, the immediate answer seemed to be to work for myself. I had abs, so I started a fitness company.
That seemed logical.
It was only going to be for a few months until I found a real job...or my life's purpose...
or whatever.
I ended up finding a very real job, my life's purpose, sobriety, and serenity all in the same place: in serving people.
Over the years we grew from offering PDF programs delivered via email, to a suite of deluxe training programs, all video illustrated, loaded with education, tips and cues and delivered in a user friendly app.
We also intentionally created our pricing model to be one that would allow our clients to afford to stay on much longer than a traditional 8 or 12 week program.
Our mission is to see each of our people from the very beginner levels into confident individuals with a lifestyle they enjoy and results that they love and will never lose.
The business philosophy that allowed us to multiply many times over the years is: To put people first no matter what, and let the results fall where they may.
On to how 1stPhorm and FREE COACHING fit into the picture..
I searched for about a year and a half for a nutrition company to partner with, so that I could be confident in the quality of the recommendations that I was making to clients.
1stPhorm's people-first philosophy, coupled with their transparency as a company, their work ethic, and their unparalleled customer service made partnering with them in 2019 an easy decision.
The level of quality provided in their products is unparalleled across the industry. From sourcing to processing to the results in performance and overall health, I stand behind this company 100% and am proud to be able to point our clients to nutrition solutions that will change their life.
It is through their app that I offer free weekly check-ins, nutrition coaching and macro adjustments.
(Read more about this under the coaching tab.)
The business philosophy that allowed us to multiply many times over the years is: To put people first no matter what, and let the results fall where they may.
Finally, the story of how Sugarloaf Nutrition became a part of the family
Again, you can read Samantha's backstory on the Meet the Team page, so we will jump right into how Brenna and Sam connected.
Ironically- it was through 1stPhorm! Samantha was also a legionnaire, but working full time at a medical fitness company in Alaska.
She had a brand and a ton of dreams.
We started a mentorship relationship in 2020, and, only a few months later, in 2021, Sam made the leap into full time self employment.
Seeing that courage in her, going headlong after her dreams without a safety net, convinced me that working together would be beneficial for both of us.
It takes guts to run a business- few have it. Sam does.
Samantha provides high level nutrition solutions- far above my education or experience.
We have many members and clients for whom macros alone don't bring results- they need to dig deeper, and they need guidance.
Sam's coaching is a breath of fresh air in situations frustrated by food intolerances, underlying health issues, hormonal imbalances, you name it.
Read more about what she offers on the Sugarloaf nutrition page!
In short, Brenna focuses on training, and Sam provides custom and ingenious nutrition solutions.